EP023 – Email Fundamentals Get Opened, Clicked and Responded to with Yusuf McNulty

EP023 - Email Fundamentals Get Opened, Clicked and Responded to with Yusuf McNulty WP

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Email fundamentals, that’s what we are covering today.

And one of the best ways of earning data is building your own email list.

Once you have  your own email list, that’s something that you can export, you can back up, you can put it on a hard drive, you can put it in the cloud, you can put it in multiple places, and you can keep it up to date.

Moreover, the fact Mac reminds us that that email is an extremely private form of communication, its basically a one to one conversation with someone who could be your potential client.

Amongst other things on the show,we talked about;

  1. The fundamentals of Email Marketing, what are the top three things that people need to consider.
  2. What else are the key points that we need to understand from an email marketing point of view?
  3. What are some of the key steps to know when building your CRM and nurturing your leads?
  4. What are the types of content that we should put out there that adds value to the recipient?
  5. What’s the difference between Email Automation vs Broadcast Emails
  6. What different Email platforms are out there.

It’s only a short podcast, but it’s full of Value Bombs as usual! all to help you get a better understanding on email fundamentals, especially how Email Marketing works and how it can definitely help your IT, MSP, and Tech Business.

I hope you enjoy the show!

You can contact Mac by joining his email list “bit.ly/join-MacMail” you can also find him on Facebook by searching for Yusuf McNulty

You can access all the other IT Experts Podcasts here –  https://innovatetosuccess.com/podcast/

If you haven’t seen it yet, come and join our community in our own IT Experts App – you can check it out here –  https://bit.ly/ITE-COMM

If you’re looking to scale your IT & MSP business and you don’t know where to start, just navigate and explore here on our website www.innovatetosuccess.com where we’ve got a whole load of tips, tricks, strategies and community to help you grow and scale your it in your MSP business.

I also invite you to come and take the IT experts test and we can help you to work out what to focus on right now to get you the quickest results in your business. You can take the test here – https://bit.ly/ITEtest

If we’re not connected already, let’s connect on LinkedIn, YouTube and over here at our website, innovatetosuccess.com

Alternatively, you can drop me an email at info@innovatetosuccess.com

Until next time, you look after yourself and I’ll catch up with you soon!

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